Marketing

Why Birthday Marketing Works & How to Create Your Own Birthday Marketing Program

Webinar/Podcast

Why Birthday Marketing Works & How to Create Your Own Birthday Marketing Program

Many RestaurantOwner.com members have had incredible success with a birthday club or some type of birthday marketing program.

We're constantly amazed at how many independent operators aren't doing anything to promote the number one occasion people go to restaurants to celebrate. Regardless of what type of restaurant you operate, the right birthday program can provide a steady stream of new guests and more frequent returns of your existing customers throughout the year.

Our guest presenter is Jay Siff, CEO of Moving Targets. Jay is an experienced marketer and has helped literally thousands of restaurant operators attract new customers in and around their local trading areas.

Jay describes in detail why your restaurant can benefit from a birthday marketing program, how to set one up on your own and how to create a birthday program quickly and inexpensively by using his Birthday Connections program.

Discussion Topics:

Why birthday marketing works
How to get started
The most effective way to stimulate both new and repeat business
Why so many restaurants don't do birthday marketing
How to create your own birthday program from scratch
How to craft an offer that will get a positive response
Why it's important to personalize everything and how to do it
How the Birthday Connections program works
And Participant questions

This video is for members only, below is a short preview clip. To login and watch the full video Click Here.

Birthday Club Startup Checklist

Get your Customer Database questions answered in the members discussion forum.

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