Marketing

Karen Malody with Culinary Options
Webinar/Podcast

Karen Malody with Culinary Options

Welcome to the Corner Booth!

Join hosts Chris Tripoli and Barry Shuster and their guests for a podcast for anyone who is starting a restaurant business, growing an independent restaurant business, or dreaming about starting an independent restaurant business.

Learn from successful restaurateurs who share their stories WHY they got into the business and HOW they created and built their winning concepts.

Corner Booth is a production of RestaurantOwner.com and its official magazine, Restaurant Startup & Growth.

So grab your favorite beverage, have a seat, and listen in!






Karen Malody began her food service career with the development team at Starbucks, where she played an integral role in the development of Frappuccino and the creation of many other successful offerings.

In this episode, we learn how Karen's consulting company, Culinary Options, helps restaurant operators develop winning and profitable menu items. "For 25 years, I have been fighting what I call bloated menu syndrome," says Karen. "Operators tend to present too many items creating a heavy menu with high inventory and low profit margins."

Karen enjoys taking her client's idea and developing it into a full menu concept. She believes the foundation for a successful menu starts with the cross-utilization of products and making a second purpose for popular menu items. "I believe future menu formulas will include convenience and packaging with quality and consistency to improve the guest experience."