
Webinar/Podcast
Creating an Experience Worth Coming Back For: How Knowing Your Menu Creates Loyal, Repeat Guests
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You are NOT an order taker; you are an experience maker. When a busy shift hits, servers, bartenders, and greeters taking orders over the phone or in person, tend to slip into an order taker role. They give the guests exactly what they order, offering no additional value to the guest's experience. They are focusing on the task – getting people taken care of as quickly as possible – and forget the people they're serving. Those FOH team members who aren't knowledgeable or comfortable walking guests through the menu can also default to order takers. Not knowing how to recommend dishes or upsell, they shy away from even attempting.
Today, we'll be talking about how to create an experience worth coming back for: how knowing your menu creates loyal, repeat guests. We want to add value to the guest experience by moving from order takers to experience makers. This webinar will show you and your entire team practical ways to do just that through giving your team tips on how to memorize the menu, make it come to life and be able to effortlessly make recommendations that are sure to delight guests.
What You & Your Team Will Learn:
- You Are NOT an Order Taker; You Are an Experience Maker
- What You Need to Know About the Menu to Enhance the Guest Experience
- How to Create Connection Through Menu Knowledge & Reading Your Guests
- How to Effortlessly Make Menu & Drink Recommendations
About the Presenter:

Kelli Laube
Kelli Laube is a seasoned Hospitality Trainer with over a decade of industry experience. Starting her career with RestaurantOwner.com in 2011, she has held various front-of-house positions, managed as Hospitality Director for fine dining establishments, and conducted customer service training for multiple clients. At RestaurantOwner.com, she plays a crucial role in providing support to independent restaurant operators and their teams through webinars, workshops, and training content. Currently, she also serves as a National Field Trainer at the National Restaurant Association, working to support restaurants in building successful teams and creating unforgettable guest experiences.
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As a server, you've heard this question SO many times. "What's good here?" And almost as many times, the response is "Everything. Everything's great!" Honestly though, is every item on the menu at your restaurant great? Even more importantly, if the response is "everything," you miss out ...
First impressions are critical, and they happen fast. You would be surprised how much you have already communicated to your guests before you even say a word. Are you aware of what you have actually been telling your guests through your first impressions? In this video, you will learn four practical ...
Question 1: What was the most valuable idea or insight you received?
Question 2: What is the #1 thing that you will try or do differently because of the webinar?
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Training Video
What's Good Here? Everything? ...Really? Don't Do This!
Training Video
Staff Training: How to Instantly Connect with Guests & Make Memorable First Impressions
Attendee Questions & Comments