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Marketing continued

Displaying Matches 25 thru 48 of 104 Found.  BACK NEXT

ONLINE WORKSHOP: The Yelp Effect - How to Manage Guest Reviews & Your Online Reputation
ONLINE WORKSHOP: The Yelp Effect - How to Manage Guest Reviews & Your Online ReputationOnline review sites such as Yelp, UrbanSpoon and others, have elevated the matter of an irate guest and their potential ability to spread their story to a whole new level. Learn how to monitor what people are saying about you online and how to manage negative reviews and get more positive reviews that potential customers will notice. . . . more >>


How to Target New Customers with Facebook Ads
How to Target New Customers with Facebook AdsSee how to create very specific ads on Facebook targeted to a particular market and criteria. The ad features are numerous and allow you to be creative to discover which ads are most effective with your audience. . . . more >>


How to Create Your Facebook Landing Page and Add Coupons
How to Create Your Facebook Landing Page and Add CouponsFollow these steps to create your Facebook landing page and add coupons. It is critical this first view, or home page is attractive as it is the first impression your customers will have about your web site. . . . more >>


How to Attract Facebook Fans and Engage with Customers - Part 2
How to Attract Facebook Fans and Engage with Customers - Part 2How to use Facebook to help you attract new customers to your restaurant and keep your current ones coming back. Second article focus is on how to best use the features to get more fans and engage with customers. . . . more >>


ONLINE WORKSHOP: How to Use Google Places to Drive More Customers to Your Restaurant - Part 2
ONLINE WORKSHOP: How to Use Google Places to Drive More Customers to Your Restaurant - Part 2Every day hungry people in your area are searching online for restaurants. Not having a position on Google Places can significantly lower the odds that they will choose or even notice your restaurant. Sign up now to attend Part 2 of our series on Google Places. Focus will be on how to improve rankings and what do to about negative reviews. . . . more >>


ONLINE WORKSHOP: How to Use Google Places to Drive More Customers to Your Restaurant - Part 1
ONLINE WORKSHOP: How to Use Google Places to Drive More Customers to Your Restaurant - Part 1Every day hungry people in your area are searching online for restaurants. Not having a position on Google Places can significantly lower the odds that they will choose or even notice your restaurant. Find out how to register your restaurant the right way to ensure success on Google Places. . . . more >>


How to Attract Facebook Fans and Engage with Customers - Part 1
How to Attract Facebook Fans and Engage with Customers - Part 1 Interacting with fans on Facebook is similar to interacting with guests at your restaurant-but a different environment. Facebook is about bonding with your clients and establishing a personal relationship. This article will help attract new customers and keep your current ones coming back. . . . more >>


How to Create a Personal Profile Page on Facebook
How to Create a Personal Profile Page on FacebookThere are two ways to create a personal profile on Facebook and start connecting with your customers. See these easy to follow steps to create your own personal profile page to take advantage of all the benefits of exposure on Facebook. . . . more >>


Why You Should Use Facebook and How to Get Started
Why You Should Use Facebook and How to Get StartedAre your sales stagnant or in decline? If you see little change in your business volume you might be suffering from social media deficiency. Recently, social media has caused major changes in dining habits, and many independent restaurants have chosen to ignore it. If you think you're suffering from social media sickness your cure may be Facebook. . . . more >>


What Every Independent Operator Should Know About Social Networks
What Every Independent Operator Should Know About Social NetworksMany of our members are reporting major successes using social media. They say these sites are helping them reach new customers and build communication and dialog with existing ones, resulting in more loyal guests and higher sales. Here's a quick reference guide to some of the most popular social media platforms and the differences between them. . . . more >>


How to Use the Features of Google Places to Attract More Customers
by Natalia Morais
How to Use the Features of Google Places to Attract More CustomersOnce you've created your Google Places page, see how to use the features effectively to boost your business, respond to reviews and create special offers with coupons. . . . more >>


Why Your Restaurant Needs to Be On Google Places and How To Get Started
by Natalia Morais
Why Your Restaurant Needs to Be On Google Places and How To Get StartedNew research has revealed that 97% of customers search for local businesses online! 97%!! You want to be where people are looking for restaurants in your area and that means Google Places. Here are step-by-step instructions to get started today! . . . more >>


How Foursquare Can Boost Customers & Sales in Your Restaurant
How Foursquare Can Boost Customers & Sales in Your RestaurantFoursquare is a rapidly growing location-based platform for mobile devices, similar to Facebook and Twitter, where users can post pictures, leave comments and reviews about a place or suggest things to do. The platform is easy to set up, free, and can help you increase sales. . . . more >>


How to Capture Names and Generate More Repeat Sales
How to Capture Names and Generate More Repeat SalesSystematically target the number one most profitable group of people that can consistently deliver the best return on your advertising dollar. Your existing customers! Follow these simple steps to develop powerful marketing tools that will give you ammunition to fire some pretty powerful weapons towards the customers you already have. . . . more >>


Marketing Success: 3 Independent Operators Reveal How They Grow Sales & Profit In Their Restaurants
Marketing Success: 3 Independent Operators Reveal How They Grow Sales & Profit In Their RestaurantsThree successful independent operators reveal their most profitable marketing activities. Get valuable ideas to use in your restaurant from their candid insights as they explain what marketing strategies and promotions worked best, what didn't and the processes and methods they used. . . . more >>


WEBCAST: The Difference Between Facebook Profile & Fan Pages & Why You Need To Know
WEBCAST: The Difference Between Facebook Profile & Fan Pages & Why You Need To KnowRO.com member Joe Sorge is a highly successful restaurant operator and a passionate user of social media. In this webcast Joe shows us the difference between Facebook profile and fan pages, how he keeps adding more friends and fans and his secrets to keeping them engaged. . . . more >>


New Ways of Developing and Maintaining Customer Relationships
by Diana Lambdin Meyer
New Ways of Developing and Maintaining Customer RelationshipsIs social media bringing people in the door and building a basis of customer relationships that will keep your business growing? Instead of telling your fans and followers what you're doing, ask them what they want, and then do it. . . . more >>


WEBCAST: How Social Media Made AJ Bombers a National Restaurant Rock Star
WEBCAST: How Social Media Made AJ Bombers a National Restaurant Rock StarRO.com member Joe Sorge has made his burger joint, AJ Bombers, a national sensation since opening in March of 2009. Joe credits his use of social media as the prime reason for his exploding sales and the opportunity to be on the Travel Channel's Food Wars. Find out how he did it and how you can use SM to attract more new customers, repeat business and buzz about your restaurant. . . . more >>


WEBCAST: Gun to the Head Marketing
WEBCAST: Gun to the Head Marketing...It's 8:57 pm. You're at your restaurant. Your life absolutely depends on getting one new customer - before 9:00 pm. You have 3 minutes. It's dark. A car pulls up. A man steps out... oh yeah, I forgot to mention - there's another restaurant right next door to you. And that's where he's going. Your life depends on this what are you going to do...? . . . more >>


Why Discounts Can Be Bad for Business and What To Do Instead
by Jim Laube and David Scott Peters
Why Discounts Can Be Bad for Business and What To Do InsteadDiscounting can boost your sales in the short term but over time it can erode your profitability & condition your customers to only show up with a coupon! Learn alternatives to relying on constant discount & coupon promotions that can build your restaurant's topline sales AND bottomline profits at the same time . . . more >>


Word-of-Mouth Marketing: How to Get More Guests to Spread the Word About Your Restaurant
Word-of-Mouth Marketing: How to Get More Guests to Spread the Word About Your RestaurantGive your guests something to talk about! Don't ignore or leave this critical aspect of restaurant marketing to chance. This article discusses ways independent operators can encourage your guests to spread the word about your restaurant in ways that generate sincere and enthusiastic testimonials and more customers. . . . more >>


How to Get All the Customers You Will Ever Need for Your Restaurant
by Kamron Karington
How to Get All the Customers You Will Ever Need for Your RestaurantIf your life absolutely depended on getting a new customer within 24 hours, (and in a way it does) what would you do? Red Rock Pizza increased sales 108% IN ONE MONTH! (& we'll prove it) Get specific instructions on how to apply exactly what they did to your restaurant. . . . more >>


WEBCAST: Restaurant Internet Marketing - Separating Myth From Reality & What You Really Need to Know
WEBCAST: Restaurant Internet Marketing - Separating Myth From Reality & What You Really Need to KnowMore and more people are going to the Internet first when considering their dining choices. Some operators claim their website is one of the most important elements in marketing their restaurant. Learn whether having a web site makes sense for you or not and if so, learn the many ways a website can become an effective tool to boost both first time & returning guests. . . . more >>


Direct Response Marketing: Why It Beats Conventional Advertising & How to Make It Work In Your Restaurant
Direct Response Marketing: Why It Beats Conventional Advertising & How to Make It Work In Your RestaurantToday advertising in magazines, newspapers, radio, billboards, coupon mailers and other traditional advertising isn't working for many small businesses. For local independent restaurants direct marketing offers several key advantages. Learn how many independents are dramatically increasing their sales and customer counts by totally changing the way they market their restaurant. . . . more >>


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