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DOWNLOAD: Server Sidework Checklist Servers have sidework duties in addition to their primary service tasks. So that these tasks are completed consistently, it's important to have detailed checklists so that everyone knows what they're responsible for. Download a sample and learn how to quickly create your own detailed sidework checklists. . . . more >>
DOWNLOAD: Customer Comment Card - Spanish Version This is the Spanish version of our popular Customer Comment Card download. Ideal for use in markets where Hispanic populations are the predominant demographic. Everything is in Spanish except the return mailing address . . . more >>
How to Use Customer Surveys to Identify Your Most Loyal Guests by Rhonda Rhodes Do you know your customers? Yes, of course you do, you say to yourself; you've seen familiar faces frequent your restaurant, and you may even make some small talk with them from time to time. But, do you know WHO your customers are? Do you know the average age, income, family status, education, etc. of your best guests? All too often in this industry is forgotten the importance of a close relationship between business and customer. It is crucial for marketing and growth; an appreciated fanbase, with tongues to speak, will always generate more fans. Find out what you need to know about your customers (and they about you), how to efficiently use surveys to acquire this information, and how to utilize the data in a profitable means . . . more >>
DOWNLOAD: Customer Comment Card It's estimated that only 1 in 20 people will complain if they have a problem in a restaurant. The problem for the operator, is that many of these people simply don't come back. Make it easy to get customer feedback with a quick, convenient Customer Comment Card system. . . . more >>
DOWNLOAD: Service Steps Chart for Full Service Restaurants Great service begins by knowing the basic steps of service that guests expect. This customizable chart can be used in training your staff the basic service steps expected for all full service restaurant concepts. . . . more >>
How to Create a More Customer-Friendly Restaurant The quality of the personal interactions between your employees and guests may be the single most important activity taking place in your restaurant. Learn how to give your restaurant a competitive edge by focusing on the human side of service. . . . more >>
Invite Guests to Return by Bill Marvin, The Restaurant Doctor Have you ever been out to eat and been ignored once you paid the check? When you think about the place where that happened, do you feel anxious to return? You know the cliche‚ that you don't get a second chance for a first impression. It is also true that the quality of your last impression may well determine if you get a second chance at all. . . . more >>
Dress for Success: Consider Style & Comfort When Selecting Server Uniforms by Patricia Luebke Server dress is an important component of your restaurant's concept. The servers and their assistants are the most visible segment of your staff so you'll want to spend some time deciding how they will look best. As part of creating a total experience in your restaurant, all the elements of your restaurant must complement each other. . . . more >>
DOWNLOAD: Customer Allergic Notice Form The Customer Allergic Notice form can be used to alert the kitchen staff as to guests requests to omit ingredients from their order. When alerted, the wait staff simply has the guest fill out the card and then turns the card in with the food order so that the kitchen and expeditor are alerted as well . . . more >>
DOWNLOAD: Telephone Answering Procedures A telephone call is often a potential guest's first impression of your restaurant. It can either encourage or discourage them from coming to you or going somewhere else. Don't leave it to chance! Use the Telephone Answering Procedures to train your people to be professional and courteous on the phone. . . . more >>
DOWNLOAD: Mystery Shopper Report Surveys reveal that over 90% of dissatisfied customers don't complain. All too often they leave and don't return. Do you really know what your restaurant looks like from the eyes of a guest? One way to find out is to employ mystery shoppers. Use this 70-point shopper report to evaluate your restaurant's dining experience from your guests' point of view. . . . more >>
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