What Do Customers Want? Sigmund Freud is often quoted as saying, "What do women want?" He never figured it out, but you may do better in figuring out what customers want. This list provides you with a list of customers' desires that you can emphasize in your restaurant. . . . more >>
DOWNLOAD: Restaurant Checklists Successful restaurants use checklists to ensure consistent execution throughout their operation. Includes opening, closing, shift change, purchasing, receiving, storage, preparation, cleaning checklists and our most popular download, the Customer Service Checklist. . . . more >>
DOWNLOAD: The Ultimate Customer Comment Card Customer loyalty is the key to sustainable profit and growth in the restaurant business and you can create more of it, IF, you respond to what your customers love and don't love about your restaurant. Use the Ultimate Customer Comment card to get the best feedback you'll ever get about how to improve the customer experience in your operation. . . . more >>
WEBCAST: The Hospitality Factor: Searching for the Silver Bullet - Part 1 Bill Marvin 'The Restaurant Doctor' provides ideas and concepts that will help you implement a culture of hospitality in your restaurant. This webcast provides practical instructional tips on how to make hospitality the rule rather than the rare exception in your restaurant. . . . more >>
WEBCAST: The Hospitality Factor: Searching for the Silver Bullet - Part 2 All the great ideas in the world are not going to put a dime in your pocket unless they are implemented ... and nothing will be implemented unless your staff embraces the results you are after. In Part 2, Bill explores a second key element, how to actually create and nurture a working environment where hospitality can bloom and thrive. . . . more >>
DOWNLOAD: Customer Complaint/Response Letters Nobody's perfect, so how a restaurant handles customer complaints can make a big difference to their future sales and profits. Whether you're responding letter, email or online, these templates can help you respond quickly and appropriately to show you care about your guests' experience and give you a shot at turning those disappointed diners into loyal customers. . . . more >>
DOWNLOAD: Customer Service - Staff Evaluation Form Every restaurant owner wishes to deliver the highest level of customer service to their guests; and, they depend on their staff to do so. Have you ever wondered how your restaurant stacks up when it comes to attaining guest satisfaction? More importantly, what does your staff think about the level of customer service your restaurant offers? . . . more >>
DOWNLOAD: Kitchen Ticket Time Analysis Form Consistent service time is one of the cornerstones of great customer service. Use this form to evaluate your restaurant's average order preparation time and to identify causes and solutions for excessive service times. . . . more >>
DOWNLOAD: Customer Service Checklist Every restaurant needs to create a large core of repeat customers and the most effect way to keep your guests coming back is by taking care of them with exceptional service. Use this checklist as a guide for deciding what your service staff should be doing to ensure your guests come back again and again. It will help you and your staff quickly become aware of basic service procedures and standards. . . . more >>
Survey Results: Customer Service Survey In this survey operators reveal how customer service impacts their restaurant. Operators share valuable insight to the challenges and rewards to successfully maintaining high levels of customer service. . . . more >>
Five Steps to Improve Customer Service by Renée Evenson Are you ready to do five simple things to ensure your customers return to your restaurant? Getting customers to return to your restaurant requires more than serving good food and giving average service. Read, learn and follow this five-step process to keep your guests coming back for more . . . more >>
Scotty's Brewhouse: Innovative Marketing, Superior Service and a Little Magic in Indiana by Chantal Weedman Scott Wise opened his first restaurant in his college town of Muncie, Indiana. In describing the concept, he says, "I've just kind of created a place that I like to go." As Wise expanded from one to four restaurants, he made great efforts to kep the atmosphere largely the same and keep the practices of an independent operation. . . . more >>