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Videos & Webcasts

Videos & Webcasts

The members-only area of RestaurantOwner.com contains many exclusive videos and webinars on a variety of restaurant specific topics.

Our exclusive video series, Restaurants That Work, feature in depth profiles of highly successful independent restaurant operators throughout the U.S. In these programs owners describe how they got started and reveal many of the secrets to their success in the areas of concept development, menu offering, operating philosophy, marketing activities, staff management and development, customer service and more.

RestaurantOwner.com also regularly conducts live webinars and audio programs for our members an on a variety of timely topics. Our guests for these programs include successful independent operators who are willing to share their expertise as well as recognized restaurant experts like Bill Marvin, Jim Sullivan, Mel Kleiman, Kamron Karrington and Jim Laube.

WEBCAST: Change Your Culture or Die! WEBCAST: Change Your Culture or Die!
In this program, RestaurantOwner.com's Jim Laube shows you why culture has such a profound impact on everything that takes place in your restaurant and how to begin to forge a new, stronger culture literally overnight by making just a few simple, yet powerful steps. more >>

WEBCAST: How to Turn Donation Requests Into More Sales & Lots of New Customers WEBCAST: How to Turn Donation Requests Into More Sales & Lots of New Customers
Listen as Bob Batley shows you how his Stadium Grille Restaurants turn their donation requests into a win-win proposition for both the requesting organizations and his two restaurants. This is an easy way for virtually any restaurant to boost their sales & build goodwill with their existing customers & their entire community. more >>

WEBCAST: Social Media Basics WEBCAST: Social Media Basics
You know your restaurant should have more of a presence on social media but you've been too busy running your restaurant and now you don't know where to start or you've started but know you could be doing it better. If so, then this webcast is for you! more >>

WEBCAST: YELP! Love It or Hate It, Here's How to Deal With It WEBCAST: YELP! Love It or Hate It, Here's How to Deal With It
Regardless of whether you love them or hate them, Yelp is a force to be reckoned with. This webcast will provide you with specific tactics and recommendations to resolve issues with Yelp and gain the maximum benefits from your presence on their website... more >>

WEBCAST: How to Create & Use a Mission Statement: The Foundation for Creating a Highly Successful Restaurant WEBCAST: How to Create & Use a Mission Statement: The Foundation for Creating a Highly Successful Restaurant
In this webcast with David McClaskey you'll learn how to develop and deploy a mission statement that gets everyone and everything you do focused on delighting customers in a way that promotes repeat business and positive referrals while increasing your bottom line. more >>

WEBCAST: Ordinary to Extraordinary: How to Transform Your Restaurant Into a World Class Business WEBCAST: Ordinary to Extraordinary: How to Transform Your Restaurant Into a World Class Business
This lively, fast paced webcast will show you how ordinary restaurant organizations have dramatically improved the way they do business and are now achieving stunning results. We'll examine some of the common foundational principles and practices followed by some of the most successful independent operations in the country and provide practical ways for you to implement some of these practices in your restaurant and organization. more >>

WEBCAST: Introducing the Checklist Generator WEBCAST: Introducing the Checklist Generator
The Checklist Generator is a web tool enabling restaurant operators to create and store checklists of all types in the RestaurantOwner.com cloud. Join us on this webcast to learn how the Checklist Generator can help you better manage your business. more >>

WEBCAST: How to Create World Class Employee Training Programs For Your Restaurant WEBCAST: How to Create World Class Employee Training Programs For Your Restaurant
Your employees' performance is a direct reflection of how they were trained. Improve your training and just about everything that happens in your restaurant will improve as well. Learn how to automate the knowledge part of your training program so you or your trainers can focus on building skill all with little monetary investment. more >>

WEBCAST: Marketing Best Practice - No Peeking / Scratch Ticket Promotion WEBCAST: Marketing Best Practice - No Peeking / Scratch Ticket Promotion
Watch as veteran operator Peter Troutman shows you his variation of the 'secret envelope' promotion that's resulted in a 30%+ year to year sales increase in one of his slowest months. Learn in detail what he does, his results, costs, prizes, changes he's made over the years, and more. more >>

WEBCAST: Why Birthday Marketing Works & How to Create Your Own Birthday Marketing Program WEBCAST: Why Birthday Marketing Works & How to Create Your Own Birthday Marketing Program
Many RO.com members report big success with a birthday club. Yet, most independents miss out by not doing any type of birthday marketing. Find out how a simple yet effective birthday program can mean more new guests and repeat business throughout the year. more >>

WEBCAST: What Every Restaurant Owner & Manager Should Know About Prime Cost WEBCAST: What Every Restaurant Owner & Manager Should Know About Prime Cost
Prime cost (food, beverage & labor) consumes in excess of 60% of sales in most restaurants. They are your largest and most volatile costs. Without good Prime Cost controls even high volume restaurants can have profitability problems. Learn how tracking your prime cost every week can significantly boost your profitability and how to do it easily and efficiently with our Prime Cost Worksheet. more >>

WEBCAST: WOW: The Ultimate Guide To Building Word Of Mouth, Getting A Great Reputation And Becoming Fabulously Famous In Your Neighborhood WEBCAST: WOW: The Ultimate Guide To Building Word Of Mouth, Getting A Great Reputation And Becoming Fabulously Famous In Your Neighborhood
The best marketing tool and easiest way to increase your sales happens when people say good things about you. Learn twenty top ways to encourage your guests to have positive conversations about your restaurant. more >>

WEBCAST: Essential Leadership Skills for Restaurant Operators: How to Have a Better Business & Life By Becoming a Better Leader WEBCAST: Essential Leadership Skills for Restaurant Operators: How to Have a Better Business & Life By Becoming a Better Leader
Your restaurant staff can be your greatest asset or your biggest nightmare. The difference depends on one thing... your leadership skills. If you would like to learn how to get your employees to do what you want them to do, be sure to join us for this very special webcast with RestaurantOwner.com leadership coach Howard Partridge more >>

AUDIO: Why YOU Need a Customer Newsletter & How To Make It Your #1 Marketing Tool AUDIO: Why YOU Need a Customer Newsletter & How To Make It Your #1 Marketing Tool
Independent operators Gina Schubert & Jennie Cook would NEVER stop publishing their monthly customer newsletters. Find out what makes their newsletters so effective at creating loyal, repeat customers and everything you need to know to start doing it in your restaurant. more >>

WEBCAST: Selling Your Restaurant - What You Need to Know to Attract Serious Buyers & Get Top Price WEBCAST: Selling Your Restaurant - What You Need to Know to Attract Serious Buyers & Get Top Price
Selling your restaurant may one day provide you with the chance to have the biggest payday of your life. You need to know what to expect and how to position your restaurant as a desirable business opportunity long before you decide to put it on the market. Learn what the restaurant selling process is all about from one of the top pros in the industry. more >>

WEBCAST: Your Path To Better Numbers - How to Use the Uniform System of Accounts for Restaurants WEBCAST: Your Path To Better Numbers - How to Use the Uniform System of Accounts for Restaurants
Management of your organization requires a financial and operational reporting format that reflects the restaurant industry's unique requirements. In this webcast, RestaurantOwner.com Founder and President, Jim Laube and Vice President, Joe Erickson will highlight the recent updates in the NRA's Uniform System of Accounts for Restaurants, a leading guide for preparing and reporting restaurant financial results for 50 years more >>