Designing Your Dining Room Seating for Maximum Performance

When most people think about restaurant design, they think about appearance; they think about the furniture, the materials, the colors, the lighting and the signage. In other words, they think of design as a peripheral concept. But the author insists that while these factors may determine the feel of a restaurant, they do not necessarily predate successful performance. Restaurants need to view design as a strategic tool, not as the pretty wrapping for the food and the service. . . . (to read the remainder of this article, please log in below.)